It all began with a simple Idea
Jeder sollte in der Lage sein, die perfekte Tasse Espresso zuzubereiten. Als Pionier hat Nespresso die Art und Weise, wie Millionen von Menschen ihren Kaffee genießen, neu definiert, revolutioniert und so weltweit die Kaffeekultur mit geprägt. Portionierter Kaffee von höchster Qualität und ein Geschmackserlebnis wie das eines erfahrenen Barista.
Everyone should be able to make the perfect cup of espresso. As a pioneer, Nespresso has redefined and revolutionized the way millions of people enjoy their coffee, helping to shape coffee culture worldwide. Portioned coffee of the highest quality and a tasting experience like that of an experienced barista.
Well-equipped for more Collaboration with Nespresso
We support the premium brand creatively in the areas of CRM and communication. Our range of services includes the development, adaptation and complete production of campaigns, print and e-mailings for B2C and B2B, as well as asset creation for online or POS.
Extensive annual Campaigns as Highlights
Special highlights are the planning and realization of campaigns lasting several weeks. For the particularly important Festive Christmas campaign, an attractive mix of storytelling - for example nature conservation activities and corresponding cooperations - and product-related promotion was developed. For these mailings, d-SIRE was responsible for the overall content planning, the editorial and graphic design, as well as the front-end development of the mailing sequence.
CRM-based Communication
Customer segments are identified on the basis of behavior-specific signals. Messages in mailings are accordingly differentiated, checked for performance and optimized. In this way, specific customer segments can be addressed in a highly targeted manner.
Printed Assets
The e-mail mailings are accompanied by printed postcards and materials for the point of sale. d-SIRE also regularly handles product packaging and brochures for Nespresso.
Well-equipped for more Collaboration with Nespresso
We support the premium brand creatively in the areas of CRM and communication. Our range of services includes the development, adaptation and complete production of campaigns, print and e-mailings for B2C and B2B, as well as asset creation for online or POS.
Extensive annual Campaigns as Highlights
Special highlights are the planning and realization of campaigns lasting several weeks. For the particularly important Festive Christmas campaign, an attractive mix of storytelling - for example nature conservation activities and corresponding cooperations - and product-related promotion was developed. For these mailings, d-SIRE was responsible for the overall content planning, the editorial and graphic design, as well as the front-end development of the mailing sequence.
CRM-based Communication
Customer segments are identified on the basis of behavior-specific signals. Messages in mailings are accordingly differentiated, checked for performance and optimized. In this way, specific customer segments can be addressed in a highly targeted manner.
Printed Assets
The e-mail mailings are accompanied by printed postcards and materials for the point of sale. d-SIRE also regularly handles product packaging and brochures for Nespresso.
Services provided for the client
- Consulting in the planning of campaigns
- Newsletter design and copywriting
- UX design
- Newsletter development
- Advertising media production (online and print)
- Video production
